Build vs Buy: The Insurer’s Guide to Implementing AI Solutions
Published by:
Iyinoluwa Oyekunle
Build vs Buy: The Insurer’s Guide to Implementing AI Solutions
Il s'agit d'un texte à l'intérieur d'un bloc div.

If you're a CTO or digital leader at an insurer, you're probably wrestling with this: Should we build AI capabilities in-house, or partner with a specialized platform?

Get it wrong, and you'll burn time and budget on endless pilots. Get it right, and you'll ship measurable impacts in months.

Here's how to make the call.

Why This Decision Matters

AI sits at the intersection of three critical pressure points for insurers today

AI's moved from "nice to have" to operational reality. Customers expect instant decisions. Regulators want explainability. Your board wants ROI.

The real question isn't "build or buy" – it's "where should we invest our limited resources to create actual competitive advantage?"

What Building Really Means

Building AI in-house means owning every layer of the stack

Building production-grade AI in insurance means:

  • Connecting and cleaning data from core systems
  • Hiring ML engineers, data scientists, and MLOps specialists (expensive and scarce)
  • Building training pipelines, monitoring systems, and compliance frameworks
  • Maintaining everything as fraud patterns evolve and products change

Timeline: 12-24 months to production impact


Hidden costs: Talent retention, model maintenance, integration overhead, ongoing compliance

The real cost of building goes far beyond initial engineering spend

Build when:

  • The use case is core IP or a major competitive differentiator
  • You've got a strong, stable AI team already
  • You can commit 3-5 years, not just one budget cycle

What Partnering Looks Like

Modern AI platforms give you speed and capability while you keep control of business logic.

You get:

  • Pre-built claims automation, document understanding, and fraud detection
  • Integration-ready APIs for your existing systems
  • Compliance and monitoring included
  • Continuous improvements from cross-industry learnings

Timeline: 3-9 months to production impact


Cost structure: Predictable OPEX vs. large fixed engineering costs

Partner when:

  • The capability is important but not unique to your business
  • You need visible impact quickly
  • You'd rather invest in customer experience than infrastructure

The Decision Framework

Each approach comes with distinct trade-offs in control, speed, and predictability

Run through these questions with your team:

If most answers lean right, you're in Buy/Hybrid territory.

Why Hybrid Often Wins

Curacel handles AI infrastructure while you control business rules and customer experience

The smartest insurers use a hybrid approach:

Platform handles: Claims intake, document processing, fraud detection, workflow orchestration

You own: Pricing strategy, risk appetite, business rules, customer experience

Result? You get speed from the platform and differentiation from your unique logic.

Where Curacel Fits

Curacel gives you speed to market without sacrificing control or strategic focus

We're AI infrastructure for insurers, especially across Africa and emerging markets.

We handle:

  • Claims automation and validation
  • Document understanding (policies, receipts, medical reports)
  • Fraud detection and routing
  • Integrations with your core systems

You keep:

  • Your risk appetite and business rules
  • Your customer experience
  • Your competitive differentiation

We're not replacing your strategy – we're helping you execute it faster.

Your Next Steps

1. Pick one concrete use case – e.g., "Automate claims under $X" or "Flag suspicious motor claims"

2. Run the framework above – Be honest about capabilities and timelines

3. Design for production – What does this need to look like at scale in 12 months?

4. Talk to Curacel – Where Buy/Hybrid makes sense

Ready to explore what this looks like for your organization?

Book a demo – We'll have a practical conversation about your specific use case.

Avez-vous aimé lire ceci ?

Abonnez-vous à notre newsletter pour recevoir du contenu hebdomadaire

Merci ! Votre candidature a été reçue !
Oups ! Une erreur s'est produite lors de l'envoi du formulaire.
Partagez cet article :