Business Expansion: Offering insurance services has allowed ALAT to expand its product portfolio and provide customers with comprehensive financial solutions. Customers no longer need to visit other financial institutions to purchase insurance; they can conveniently access insurance coverage through the ALAT app, alongside their day-to-day banking transactions.

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Competitive Advantage: ALAT has gained a competitive edge in the digital banking sector by offering insurance services seamlessly integrated into its platform. This has further solidified ALAT's position as a pioneer and leader in digital banking in Nigeria.

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The Benefits

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The partnership with Curacel has brought numerous benefits to ALAT:

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‍Enhanced Customer Experience: ALAT can now offer insurance services that align with its mission of making banking more accessible and convenient. Customers can easily access insurance coverage through their mobile phones, simplifying their financial lives.

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Business Growth: The integration of insurance services has opened up new revenue streams for ALAT and attracted customers who value the convenience of accessing insurance alongside their banking activities.

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In conclusion, the partnership between ALAT by Wema and Curacel has allowed ALAT to enhance its digital banking offerings and maintain its position as a pioneer in the Nigerian digital banking landscape. Through seamless integration with Curacel, ALAT has successfully expanded its product portfolio, offering customers a one-stop-shop for their financial and insurance needs.

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